Gary Vaynerchuk is starting a talent agency, Vaynerchuk isn’t naming initial clients besides co-founder Jerome Jarre, he expects the agency to make enough money that popular Vine users could make a living from posting 20 clips a year. They will be partnering with Virgin Mobile. The talent will have a level of creative freedom while crafting contracted videos, they’ll incorporate specific Virgin Mobile messages.

“A lot of people who are YouTube celebrities and have crossed over to Vine are not doing well,” Vaynerchuck says. “This takes a very specific skill. So we’re going to be looking for people who aren’t famous for anything else other than they artistically figured out how to storytell in six seconds.”


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